Category Archives: Lessons Learned

No, We Don’t Like Your Stuff

As toddlers we’re very empowered when we learn the how to say the word “no.” Not that we remember this empowerment, of course. That’s what parents and older siblings are there for, among other things: to regale us with stories … Continue reading

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Lessons Learned After Two Years in Business

Happy 2nd Birthday, Much Ado Marketing! It seems like just a couple years ago that you came into this world, new and excited to see what the business world would bring. Sigh. They grow up so quickly, don’t they? The … Continue reading

Posted in Brand Identity, Branding, Entrepreneurs, Lessons Learned, Much Ado Marketing, Start-Ups | Tagged , , , , , , , | Leave a comment

10 Questions for Your Business at the New Year

I hope everyone enjoyed the holidays, bamboozled Santa somehow ended up on Santa’s Nice List, enjoyed copious amounts of eggnog and other goodies, and made some wonderful memories (they are, after all, your future gift to yourself). With Rudolph & Company back … Continue reading

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The Magic Bullet of Marketing–And How There Isn’t One

Sure, I gave away the point of this post in the title. I couldn’t leave “magic bullet of marketing” up there without qualifying it right off the bat, lest you jump into this thinking I’ve got an easy answer to … Continue reading

Posted in Business Decisions, Content Marketing, Customer Experiences, Customer Relationships, Lessons Learned, Much Ado Marketing, Small Business | Tagged , , , , , , , , , | Leave a comment

Too Much Information–And Why You Shouldn’t Give It

You’ve probably heard the expression “TMI” jokingly directed at someone who reveals more information (typically of a personal nature) than the listener cares to hear. I propose a business definition for that acronym, too–and it has nothing to do with … Continue reading

Posted in Business Decisions, Lessons Learned, Much Ado Marketing, Small Business, Social Media | Tagged , , , , | 3 Comments